Programming ‘Outside the Box’: Innovative Approaches to Reach Mothers and Newborns with Quality Care

Presenter: Nabila Zaka, UNICEF

UNICEF is working with countries and partners to develop innovations to tackle seemingly intractable problems and overcome challenges facing poor and marginalized populations from accessing services. We will illustrate the diversity of maternal and newborn innovative approaches being implemented to improve care through product displays,  demonstrations, posters and country case studies including; the use of e-technology to improve access to antenatal/postnatal care and information, solar suitcases so midwives can keep labour rooms functional at night, birthing cushions to improve delivery experience, sms messaging to improve loss to follow up and promote service feedback from young people and the use of bottleneck analyses for health systems strengthening.